Search Engine Optimization is essential for any business or digital marketing. No matter how useful and resourceful a website is, if it has not enough visitors to come to the site, there’s no advantage to it.
There are plenty of SEO tools that are changing the fate of millions of businesses. These tools help them to stay competitive by improving their online presence. The business’s size doesn’t matter; whether it is small or large, you can use SEO tools to boost traffic to receive more business. With SEO tools, you can optimize a website to rank on higher pages in search engines such as Google, Yahoo, Bing, etc.
Surfer SEO and Ahrefs are some of the most famous and most recommended tools by SEO experts. This article will discuss the essential features of these incredible tools that can improve your SEO campaigns. Let’s jump in.
Surfer SEO vs Ahrefs: An Overview
Surfer is an on-page optimization tool that breaks down the top results in the SERP for a given keyword and then provides you with a roadmap to create highly optimized content. It will give you a list of recommendations about content length, title, meta tags, and also the questions asked by the users related to your target keyword. Surfer analyzes your content for 500+ ranking signals.
While on the other hand, Ahrefs is one of the most powerful SEO tools in the market. It’s not just a tool; it’s a suite of invaluable services. You can research your competitors and figure out the reasons for their high ranking. Ahrefs claims that alone in the US, it holds data of 150 million keywords. You can easily find out the target keywords by properly utilizing Ahrefs Advanced Research metrics and analyzing keyword difficulty scores. Ahrefs provide information related to backlinks and SEO.
Surfer SEO vs Ahrefs: Key Features
Almost every second SEO tool serves the same purpose; the features may be different. Surfer is widely used for its on-page SEO, while Ahrefs is known for its backlink authority checker. The aim is the same as to boost website traffic. This guide will give you an in-depth review of the features offered by both tools.
Surfer SEO Key Features
Surfer SEO offers tons of features inside one tool; It considers 500+ ranking factors. The key features include:
- SERP Analyzer
- Keyword Research
- Content Editor
In the world of SEO, you always look at the competition before starting any piece of content because it gives you an insight into what Google thinks is the best fit for the target keyword.
Surfer’s SERP analyzer shows you the keyword suggestions to include on the page and those sites giving backlinks to those high-ranking pages. It allows you to toggle search results by desktop, mobile, and location.
Surfer’s keyword research tool provides you with a list of keywords for a given keyword. Additionally, it shows the monthly search volume and keyword’s similarity with each keyword. It allows you to export the list in an excel sheet. This tool can be beneficial if the aim is to rank your page in a specific location or region. You’ll have to narrow down your keyword research to a different area.
It is good to have a bunch of keywords that mean a similar thing in your content. It tells the search engines that what your page is about and what it should rank for. Surfer’s Content Editors helps you write directly inside the editor. It provides you with suggestions in the right-hand column on how to improve your content. The suggestions include:
- How many words to include in your article
- Topics and question to answer
- Tells you about the missing keywords
You can do the same in Google Docs once you install Surfer’s Google Chrome extension.
Ahrefs Key Features
It is almost impossible to discuss each feature offered by Ahrefs. It has a significant influence on the digital marketing community. Ahrefs offers numerous essential tools for your business. We’re going to discuss the most beneficial and useful tools to improve your business’s SEO Plan.
Ahrefs Site Explorer
Ahrefs Site Explorer tool is excellent for comparing your website with your competitors regarding traffic and backlinks. It gives you a better understanding of your SEO campaign and keywords bringing in the most organic traffic. Its organic traffic research tool provides you insight into specific keywords for which your competitors are ranking. You can explore profitable keywords for your business. It allows you to see what topics your audience is searching for, so you better optimize your site for it.
Explorer tool has a backlink checker, which helps you what sites link to your competitors. Backlink checker enables you to gauge a backlink site’s quality to see if they are a valuable authority or not. You can easily earn more backlinks than your competitors and surpass them.
Ahrefs claims that it has the most powerful keyword research tool available in the market. And yes, it’s true when it comes to identifying keywords for your niche, it provides you with a valuable source of inspiration.
It allows you to find the most popular terms that are uncovered and your competitors and your competitors don’t even know about it. Surfer supports only 20 languages, while Ahrefs supports more than 100 languages. It would be best if you understood that the English-only solution isn’t right for your business. It not only gives you volume metrics, but it also offers “Click Metrics” so you can analyze if people are clicking on the results they get or not. There is no such tool available which provides that type of detail.
Ahrefs Rank Tracker
Ahrefs Rank Tracker tool helps you in understanding that your SEO strategies are bearing any fruit or not? With this tool, you can easily compare your performance over time with your competitors’ performance. It provides the results from 170 countries for both mobile and desktop platforms.
Rank Tracker will send you updated reports daily, weekly, or monthly. If you have a keen interest in organic traffic, this tool is for you, because you can easily see the clicks land on your website from organic traffic. It’s easy to use; you need to enter a list of keywords important to you, specify the location, and insert your competitor’s URLs. Ahrefs will start analyzing the data and provide you with the reports based on the provided information.
Here is the complete summary of features offered by both Surfer and Ahrefs:
· Surfer is a cloud-based on-page optimization tool that analyzes your page for 500+ ranking signals.
· It can be used for both large and small businesses.
· Surfer has a very easy-to-use and user-friendly interface.
· It offers a chrome extension which allows you to write highly optimized content in Google Docs.
· You can have a seven days trial for 1$.
· It is known for its backlink authority checker.
· Ahrefs has one of the largest databases of keywords and live links.
· Top SEO experts and enterprises recommend it.
· The user interface is not that much friendly as Surfer.
· In producing new content, it can’t be that much helpful as compared to Surfer.
· Ahrefs offers a seven days trial for $7.
Surfer SEO vs Ahrefs: Pricing Plans
Surfer Pricing Plans
Ahrefs Pricing Plans
There is no doubt that Ahrefs is one of the most popular SEO tools that Surfer is competing with. Ahrefs URL analyzer is better than any other tool because it offers useful metrics such as Domain Rating, Information related to traffic over time, Backlinks, etc. Ahrefs Site explorer can help you analyze existing content, but if the aim is to create new optimized content, then Surfer can be the right choice for you. If you’re new to SEO, you may be confused by looking at the sheer volume of data provided by Ahrefs, in contrast, the user interface of Surfer is relatively better than Ahrefs.