GoHighLevel vs ClickFunnels – Full Comparison

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For those running online businesses and developing courses, GoHighLevel and ClickFunnels are both excellent marketing tools. But there is a fundamental distinction. 

ClickFunnels is a devoted and one of the best funnel builders available, helping online business owners create high-converting sales pages and sell more goods and services online. On the other hand, GoHighLevel is a new platform created for agencies that takes a complete overview and provides video hosting, lead generation, landing pages, e-commerce websites, blogs, and marketing strategies, in addition to sales funnels.

In this article, we’ll compare GoHighLevel with ClickFunnels to help you choose the best option for managing your online business.

Comparison Table

Here is a comparison table to give you a quick idea of what both software has to offer you: 

Unlimited Mobile-responsive Sales Funnels
Free Trial
Monthly SubscriptionStarts at $97Starts at $127
Live Customer Support Sessions
Easy Usage
Good Website Building
Complete Customizability
Automated Email Marketing
Customer Relationship Management
Marketing Automation

Quick Answer – GoHighLevel vs ClickFunnels

In a rush? For your convenience, below is a brief overview of both software.

A funnel builder called ClickFunnels 2.0 is intended to assist you in producing successful sales funnels. For all types of online enterprises, it works wonderfully. It makes no difference whether you market services, software, memberships, information items, or tangible goods. We are able to increase your income!

GoHighLevel is a marketing tool created to support the expansion of your digital agency. You may use this software to get leads, nurture them, and turn them into paying clients. It offers everything you need for that. You may also easily manage your complete sales pipeline thanks to it.

GoHighLevel vs ClickFunnels: Features Compared

You could still be undecided after reading the overview of GoHighLevel and ClickFunnels because they both appear to have a similar number of features. To clarify this further, a detailed comparison of all the features offered by the two platforms is given below.

GoHighLevel vs ClickFunnels: Pricing


You won’t pay anything to try out GoHighLevel for the first time because it comes with a 14-day free trial.

Three tiers of base plans are available when you’re ready to commit:

  • The basic agency starter account comes at $97 per month for a single business account with unlimited users.
  • An unlimited business account with unlimited users for $297 per month with the agency unlimited account.
  • Unlimited business accounts, unlimited SaaS, and unlimited users are available with Agency Pro for $497/month. 

All tiers come with “basic” capabilities like CRM, pipeline management, website and email builders, common integrations, etc. The basic tier is ideal if you merely need marketing software for your company. This package is reasonable at $97 a month.

The Agency Unlimited account, which is the next tier up, offers exceptional value for money. You can run marketing for your company and/or clients using all the capabilities that come with the Starter Account. Although it costs $297 per month, it offers significantly better value than the beginning account because it allows for limitless sub-accounts for all of your clients.

Finally, professional marketing companies who want all the bells and whistles to satisfy their clients should get the Agency Pro account. You can get all the features offered by GoHighLevel, as well as the SaaS functionality, for $497 per month. As a result, you are able to resell GoHighLevel to your customers, enabling them to manage their marketing through a platform that bears your logo and is priced according to your schedule.

Screenshot 10


On the other hand, the pricing structure of ClickFunnels is less obvious. You probably noticed if you’ve been to their website that they constantly promote their 14-day free trial. But an estimate of monthly costs? No, they don’t draw attention to that!

However, we have located 3 ClickFunnels pricing options:

  • Basic Account for ClickFunnels – $127/month – 20 funnels, 1 sub user, and 1 domain
  • Pro Account for ClickFunnels – $157/month – unlimited funnels, 5 admin users, and 30.. domains
  • Every feature provided by ClickFunnels is included in the Two Comma Club X “2CCX” Account, which costs $2,500 per month. It also includes specialized coaching.

Screenshot 11

There are restrictions on the ClickFunnels Account and ClickFunnels Platinum accounts, which means there is a cap on the return on investment you can obtain from them. For instance, before you must purchase a completely new plan, you are only able to connect nine customer domains to one account.

A member of the exclusive Two Comma Club X receives access to special content, such as one-on-one coaching calls. It costs $2,500 every month, but you can also pay $25,000 if you pay it all at once. This premium payment tier is intended to teach you all there is to know about ClickFunnels. You receive limitless funnels and pages, exclusive chat support, and weekly hackathons with peer review.

You still can’t get all the services that GoHighLevel offers for $297 for $2,500 per month, though! You are still limited to ten sub-users per domain, twenty-seven domains overall, and twenty-seven payment gateways.

The key distinction is that GoHighLevel concentrates on providing unlimited packages to give organizations and agencies room to expand (and increase ROI). Because the domain limit is a restriction on the ClickFunnels packages, if you wanted to use the software for your clients, you would have to purchase new plans.

GoHighLevel vs ClickFunnels: Email Marketing

Email marketing is still a successful way to reach out to and nurture both potential and present customers. For the purpose of gathering customer emails and contact information, both ClickFunnels and GoHighLevel offer the website and funnel builders that are required. However, GoHighLevel is far superior when it comes to utilizing this data and automating email marketing.


Email automation and an email builder are features shared by all GoHighLevel solutions. You may also create multi-channel follow-up marketing to reach out to customers via SMS and email at the same time.

To do this, though, you’ll need to download the GoHighLevel app with all its features. Along with classification and all the other components required for tailoring an email marketing strategy, there is also a helpful campaign/workflow feature.


While ClickFunnels does provide an affordable email marketing package, it is only available at the second tier of the pricing structure, which costs $297 per month. It is ludicrous to spend $200 per month to access email marketing features if you already use ClickFunnels for a single website or business. The bulk of ClickFunnels users, therefore, opt to organize their email marketing independently.

You must set up and establish a connection with an external SMTP server in order to send and receive emails using both GoHighLevel and ClickFunnels. For $35 per month for up to 50,000 emails, you can utilize mailgun.

GoHighLevel vs ClickFunnels: Ease of Usability


For new users as well as small business owners, ClickFunnels is very easy to use.

It’s quite easy to use, — particularly if you don’t know much about technology. Even though this is not quite as straightforward as hiring someone to build your websites and sales funnels for you, it is significantly affordable and a good compromise.

The most important thing to remember is that ClickFunnels is easy to use, in part because there are few resources available. There is simply less to learn about how to use the features because they are limited. When you’ve mastered ClickFunnels, you’ll see how limited you are right away.


On the other hand, GoHighLevel is a little more challenging to utilize because there are so many capabilities available. Over time, though, it’s more practical to use.

Screenshot 12

Once you’ve gotten the hang of the system, you’re all set with all your marketing tools in one place! Learning about a variety of complex marketing software programs and trying to integrate them all does not cause friction.

GoHighLevel vs ClickFunnels: Upselling and Downselling


When building an effective sales funnel, upselling and down selling are crucial components. You are able to accomplish this on both of these platforms. You can make a successful sales funnel by doing this because they both have upselling and down selling functionality.

To ensure that your clients don’t experience too much difficulty when making a purchase, you can provide a variety of products and various packages based on the worth of what is being supplied. This is so you can easily design fantastic sales funnels using either of these platforms without having to deal with a lot of hassle.


GoHighLevel, on the other hand, outperforms ClickFunnels when it comes to upselling and down selling. Comparing it to ClickFunnels, this mostly has to do with how simple the platform is to use and what customizations are possible.

They’ve had a lot of success in the marketing sector mostly because of this. Upselling and down selling have a wide range of tactics that you can employ, making it simple to modify them in order to boost conversion rates.

GoHighLevel vs ClickFunnels: Customer Support

Both of these systems are extremely powerful in terms of assistance, given what they are able to provide. In addition, they offer 24/7 help on their website, and each function has its own FAQ area where you may discover the solution to any problem you could encounter.


There is numerous assistance and support options in GoHighLevel. The Help Center’s “how-to” videos are a true lifesaver if you encounter a problem and should be your first port of call. Additionally, they’re fantastic at assisting agency clients in using their new software, saving you from having to go over every single aspect again individually.

If you require an immediate response, you have alternative choices, such as Live Chat. If your problem is more complex or you don’t require a prompt answer, you can make a support ticket request or schedule a 1-on-1 live help session on Zoom a day or two in advance.


While ClickFunnels offers a larger help center, fewer options are available if you require tech support or one-on-one assistance. While they have a ticket system and live chat assistance available 24/7, Monday through Friday, you might have to wait a while before your issues are resolved unless you’ve paid for priority support. 

GoHighLevel vs ClickFunnels: Courses and Resources

Each of these websites additionally offers programs and materials that contain a variety of information. For creating a successful funnel, these publications offer precise guidelines as well as additional advice.

Take ClickFunnels as an example; it offers a membership website to which you can subscribe and is loaded with a variety of benefits. It also offers seminars to help you learn more about the software and sales funneling in general.

Utilizing the website’s numerous informational resources will also enable you to increase your conversion rates by up to 300 percent permanently. Despite the fact that GoHighLevel might profit from a few of these services, their cost is rather reasonable considering what they offer.

GoHighLevel vs ClickFunnels: Automation

It’s no surprise that both systems are highly capable of connecting with some of the top apps in the market, even though they both provide a number of automation possibilities.

You may create automatic sales funnels thanks to the automation capabilities, which greatly simplify managing your varied campaigns as well as campaigns in general. GoHighLevel succeeds in this area, in our opinion, but ClickFunnels takes the prize merely because it is a tiny bit more potent than GoHighLevel.

ClickFunnel Integrations


  • Salesforce
  • Kajabi
  • Paypal
  • Twilio
  • VWO Engage
  • Stripe Payment
  • Shopify
  • WordPress
  • ZenDirect
  • Zapier
  • Shipstation
  • Warrior Plus
  • Slybroadcast
  • DIsc Delivered

GoHighLevel Integrations

  • Manychat
  • Stripe Payment
  • Zoom
  • Shopify
  • Facebook
  • Zapier
  • Klaviyo
  • WooCommerce
  • Jira Software Cloud

It’s practically impossible to discover a platform that is more effective than both of these because they both offer automation solutions that can be used to improve your cash flow.

Frequently Asked Questions (FAQs)

GoHighlevel enables you to monitor incoming calls, texts, and leads before automatically organizing them into a pipeline for your customers, giving you indisputable evidence of the success you bring about for them. In other words, it fills the gap between the outcomes the client is obtaining from your marketing efforts.

GoHighLevel’s monthly starting price is $97.0. GoHighLevel offers three distinct plans: Starter Account for Agencies for $97.00/month. Unlimited Agency Account for $297.00 per month. White Label Mobile App Upgrade with Custom Zap for $497.00.

GoHighLevel is a CRM and marketing automation platform designed especially for marketing firms.

Standard websites, subscription websites, webinars, squeeze pages, opt-in pages, landing pages, and a plethora of other types of websites can all be created using ClickFunnels. In addition, it gives customers the option to create sales funnels using a variety of ready-made, customizable designs.

The two options that ClickFunnels offers are ClickFunnels and ClickFunnels Platinum, with monthly prices of $97 and $297, respectively. It’s unquestionably more expensive than most marketing products, especially when you take into account the fact that you must subscribe to ClickFunnels Platinum to access email marketing.

A 14-day free trial of both the basic and enterprise plans of ClickFunnels is provided to all users. You will have full access to all the key ClickFunnels features for those 14 days so you can determine whether the system suits your needs as a business.

A large company or an agency with numerous teams and campaigns would find GoHighLevel to be ideal because it allows for the creation of an unlimited number of accounts. This is excellent if you own your own agency because the cost of the software will never change, regardless of how many clients or customers you have.

At Gohighlevel, they offer customers a complete and wide range of best coupons and deals, including online Gohighlevel coupon codes, іn-coupon, рrіntаblе coupons, special dеаlѕ, рrоmосоdеѕ and so much more.

The free trial is generous, with all plan features included, and you’ll only be charged after 14 days.

A license to resell software that is not yours—rather, software that belongs to GoHighLevel—as your own is known as the GoHighLevel SaaS mode. You can be considered a reseller to some extent if you acquire something for a given price with the intention of selling it for more money.


GoHighLevel is a lead generation system that combines marketing automation and CRM functionality. We rank it higher than ClickFunnels since it outperformed the latter in a number of ways.

It offers a wealth of wonderful options for attracting new clients and managing client campaigns, making it the best option for agencies that serve local businesses.

It’s also easy to use, will save you time and money, and will replace a number of other products by centralizing your agency’s activities.

You can build very effective sales funnels with the help of ClickFunnels, which is especially effective for subscription and digital product sales.

With access to a multitude of educational resources and the ability to manage your affiliate programs, the Platinum plan is ideal.

Sales funnels are effective for all types of businesses; therefore, you should test ClickFunnels regardless of whether you run an agency, an e-commerce company, an online school, or a digital goods company.

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