Semrush and Rank Ranger are two pieces of the same SEO puzzle, yet they differ a lot. Most notably, the two platforms’ pricing plans vary in expenditures and features that users can implement depending on their needs.
Semrush lets you create a free account via a straightforward sign-up process with limited use of the features and services. Rank Ranger offers a free trial for two of the four pricing plans, but you’ll have to pay to continue using the platform once the trial is up.
If you can’t deem a winner between the two, keep reading for a comparison of their plans, pricing, and overall features.
Semrush vs Rank Ranger: Pricing and Free Plan
Semrush Plans & Pricing
Semrush offers three distinct plans you can choose between depending on the size and demands of your business:
- Pro – Suitable for novice marketing users and small in-house teams at $119.95/month (or $99.95/month if you purchase it annually)
- Guru – Suitable for SMEs, marketing consultants, and growing agencies at $229.95/month (or $191.62/month if paid annually)
- Business – Suitable for large enterprises and agencies at $449.95/month (or(or $374.95/month if you purchase it annually)
Semrush offers two ways to experience the software’s possibilities for free:
- Sign up with an account – Register for free and gain limited access to various features and tools with no time constraints. This is an excellent option for students, freelancers, researchers, and businesses with sporadic marketing needs.
- Opt for the free trial – Gain seven-day full access to everything Semrush offers with the Pro or Guru plans for free. You’ll be automatically billed for your chosen plan after seven days unless you cancel the subscription before the free trial expires.
Additional Options
Semrush allows you to bundle features to add to your standard package for better optimization and a more data-driven approach.
For an extra price per month or user, you can receive the following:
- Additional users to your account for optimal teamwork organization;
- Semrush Trends to analyze traffic and use tools to explore marketing strategies and tactics of competitors;
- Agency Growth Kit to set up new leads channels, organize client data, and much more;
- ImpactHero to break down content, give tips, and calculate prices by the number of campaigns.
If your company expands the team and needs to add more users, you’ll have to pay between $45 and $100 per user.
The price varies depending on the chosen plan. To get the Semrush .Trends option, you’ll have to pay an additional $200/month per user for any of the plans.
For those that need access to the Agency Growth Kit and the Impact Hero option, be prepared to add $200 per month for any plan when budgeting.
Rank Ranger Plans & Pricing
Rank Rangers takes a slightly different approach and offers its users four individual plans to choose from:
- Lite – for $79 per month and a 14-day free trial period, this plan is for beginners or those with up to 15 projects;
- Standard – for $149 per month and a 14-day free trial period, this plan is for those working on around 30 projects;
- Pro – a plan for more advanced users at $699 per month with over 100 projects;
- Premium – an excellent choice for large companies and users with over 250 projects for $2,700 per month.
The Pro and Premium plans do not offer free trial versions. Rank Ranger also provides a unique option of creating a one-of-a-kind plan tailored to your company’s needs. The only heavy-lifting left on your part is to ask for a quote based on the provided list of required features.
Semrush vs Rank Ranger: Provided Features
Depending on the chosen plans and the needs of the user, Semrush and Rank Ranger offer various types of features. Several projects, daily keyword tracking, domain and keyword analytics, and much more are part of the amenities users can look forward to.
Below we take a closer look at everything the Semrush and Rank Ranger provide.
Semrush Features
Semrush’s key features per plan include the following:
Key Features | Pro Plan | Guru Plan | Business Plan |
Projects | 5 | 15 | 40 |
Keywords to track (with daily updates) | 500 | 1,500 | 5,000 |
Keyword, domain and backlink analytics | ✔️ | ✔️ | ✔️ |
Historical data | ✔️ | ✔️ | |
Content Marketing Platform | ✔️ | ✔️ | |
Google Data Studio Integration | ✔️ | ✔️ |
The Business Plan also offers API Access and Share of Voice metrics. Other features that users can expect from Semrush include:
- Domain and Keyword Analytics – Project Features;
- Reporting;
- Content Marketing Platform;
- Listing Management (Local SEO).
Depending on the chosen plan, Semrush allows 10,000 results per report for the Pro plan, 10,000 reports per day for the Business plan, and 1,000 keyword metrics updates per month.
Only the Business Plan allows for product listing ads. All plans offer mobile rankings, pages to crawl per month and per project, PDF template sharing, and other valuable tools.
Rank Ranger Features
Rank Ranger’s key features per plan include the following:
Key Features | Lite Plan | Standard Plan | Pro Plan | Premium Plan | Your Plan |
Campaigns | 15 | 30 | 100+ | 250+ | Customizable |
Keywords to track (with daily updates) | 500 | 1,000 | 5,000+ | 25,000+ | Customizable |
Search Engines per campaign | 2 | 2 | 2+ | 2+ | Customizable |
Top 100 Competitors Reporting | ✔️ | ✔️ | ✔️ | ✔️ | ✔️ |
Local Finder and Maps Tracking | ✔️ | ✔️ | ✔️ | ✔️ | ✔️ |
Rank Trends Insight | ✔️ | ✔️ | ✔️ | ✔️ | ✔️ |
SEO monitor | ✔️ | ✔️ | ✔️ | ✔️ | ✔️ |
Advanced Landing Page Tools | ✔️ | ✔️ | ✔️ | ✔️ | ✔️ |
The list of other features that Rank Ranger offers its users is extensive and can be divided into the following categories:
- Dashboards (White Label Reports);
- Site Audit and Explorer;
- Keyword Explorer;
- Marketing Reports and Tools;
- Data integrations;
- Social Analytics;
- Link Manager;
- Extras.
Users of all plans have unlimited access to notes, email alerts, daily reports, and scheduled PDF reports. The Premium members are offered an option for a custom domain, while Lite and Standard plans don’t provide Data Studio Connector and Standard API.
At first glance, all plans cover the same features. However, the difference lies in the number of permitted users, campaigns, reports, links, keywords, etc.
Additional Options
Rank Ranger offers extra features like Enterprise full-stack SEO with two possibilities:
- Enterprise 360 program – aids in guidance through the right SEO decisions and scaling, allows control of goals and data, and direct access to leading industry experts;
- Enterprise Express program – lets you track unlimited markets to acquire information to power your SEO strategy. An advanced SEO tool built on deep-seated customization.
Some of the refined products the Rank Rangers’ users can take advantage of are the app, YouTube and news carousel rank tracking, reputation management, and Google for jobs. There is also an option to choose between Search API and Google for jobs rank API.
For any of these offered services, it is best to talk to a consultant or request a demo to see if it will meet your company’s requirements.
