When advancing your business, there are plenty of marketing paths you can take. However, SEO seems to be the most reasonable and cost-effective way to boost web traffic and, therefore, more business. 

SEMrush is a well-known program for enhancing SEO, but users often find some problems. UberSuggest may be the better alternative. 

Available Platforms

SEMrush is one of the most popular SEO strategy tools on the market today. Millions of people use it to boost their keyword count and drive traffic to their website. However, there have been some known issues with the program. For example, the layout can be confusing, and it does not optimize keyword searches for other search engines besides Google. 

Fortunately, there are similar platforms that offer similar features to SEMrush. Some of these include features like rank tracking, posing content ideas, and keyword suggestion. 

Here are some other programs you could use instead of SEMrush:

  • UberSuggest
  • Ahrefs
  • Moz Pro
  • Serpstat

There are hundreds of more programs out there that can help improve your SEO, but not all present the same quality and ease of use. For this, you need to be careful with the program you choose. Otherwise, you may not get as much bang for your buck. 

This review is going to focus on SEMrush vs UberSuggest since they are two of the leading SEO programs used to promote beneficial marketing strategies with websites. 

Pricing and Free Plan

Price is often a very critical component when it comes to picking the right SEO tools. Sometimes you pay for a product that does little to advance your business, making it a loss of a return. Due to this, you should be mindful of how you spend your money—especially when it comes to marketing strategies. 

Firstly, investing in SEO and increasing your website’s visibility on search engine results pages (SERPs) is a great step to enhancing your business. Today, many consumers conduct their business online, and websites play a huge role in this. So, you would want to increase web traffic and enhance discernability on search engine results pages. 

UberSuggest

ubersuggest homepage

UberSuggest is pretty good with its price points. The main SEO tools are completely free. However, if you want to upgrade to more advanced features—like rank tracking and competitive research—you need to upgrade to the paid packages. 

The paid plans for UberSuggest, though, are good considering their features. You can pick between three plans—Individual, Business, or Enterprise/Agency. Additionally, you can complete a free trial before making any final purchase decisions. 

The Individual plan is perfect for small businesses and up-and-coming entrepreneurs who manage about one to three websites. Within this plan, three is the max number of projects you can manage without having to upgrade. This plan costs about $12 per month. 

Meanwhile, the Business plan is great for small and medium-sized businesses that have to manage between four and seven websites. Again, seven is the max number of projects you can manage with this $20 monthly package. 

Finally, the Enterprise/Agency package is best for large businesses that need to manage eight or more websites. This one costs about $40 per month. For larger companies, this is a great price for boosting SEO difficulty. 

Ubersuggest Pricing Plans

SEMrush

SEMRush Overview

SEMrush, in comparison to UberSuggest, is a bit more on the expensive side. This is most likely because there are much more complex capabilities that UberSuggest does not really provide. Just like the other program, there is a free trial available, and there are three packages to pick from—Pro, Guru, and Business.

The Pro price plan is for smaller businesses and costs about $119 monthly. With this, you can use the SEO tools in addition to competitor analysis, backlink analysis, and more. 

The next level up is the Guru package. This costs about $229 per month and is best for small businesses and growing agencies. You get all the Pro plan features as well as branded reports, historical data, a content marketing platform, and extended limits. 

Finally, the highest level of SEMrush is the Business plan. This costs about $450 per month, as it works best for agencies and websites with an extensive web presence. You get access to all features of the two lower packages along with API access, white-label reports, and Google data studio integration. 

SEMrush Pricing Plans

Pricing—UberSuggest vs SEMrush

Overall, the pricing comes down to what features you desire most in a program. 

Features

When it comes down to it, the features are what make the SEO tool worth the money. Without good qualities, there is almost no way to improve your website. Additionally, it is important to recognize what features your business needs the most and then determine which platform to use based on this. 

SEMrush

Some of the main features of SEMrush are the keyword research tool, backlink analysis, and research of competition. 

The keyword research is most likely the important factor in making your decision to purchase, you can look up certain keywords and the program provides you with helpful data to help you in determining which keywords are best to include. Data like the average search volume and interest trend are typically included. 

When you want to strengthen your website’s visibility on search engines, then having a strong backlink is critical. SEMrush has a program that runs backlink research, ensuring you that the backlinks you use are comparable to the ones used by competitors. 

Finally, one of the more notable features of SEMrush is the competitive research. This gives you information about your competitors’ websites, including their backlinks and authority scores. SEMrush also features link building. 

UberSuggest

UberSuggest has many of its features offered for free, though there is a daily limit. With this program, you get notable elements like keyword analysis and website audit. 

The keyword analysis software is what makes UberSuggest so great. You get a detailed report on the different words you want to use to boost web traffic. These reports usually show ranking for the keyword, its cost per click, and its estimated competition in paid search. UberSuggest also makes suggestions on how to use the keywords in your site. 

Overall, the keyword program gives you data so that you can determine if it makes sense for you to rank in certain keywords. 

UberSuggest also allows you to perform a site audit and ensure that your SEO is benefitting you. The audit also provides recommendations for you to improve SEO health if the audit shows low scores. 

Integrations

Integrations allow you to incorporate external applications into your SEO program. Businesses often prefer to have this because it streamlines productivity and makes the transfer of documents and files much easier. 

Fortunately, both SEMrush and UberSuggest have integration capabilities. SEMrush even has the ability to incorporate social media applications, which can expand your brand across multiple platforms. 

UberSuggest vs. SEMrush—Winner

When deciding between the best alternatives to SEMrush, UberSuggest is clearly the winner. It contains all the essential features needed to boost your web page SEO. Whereas SEMrush may have the extra bells and whistles, its prices are more than double what you would pay for UberSuggest. 

Let’s also not forget that most of UberSuggest’s components are free, but you can opt for better upgrades with a bit of a payment.