In today’s world, the most important factor in business is marketing and marketing has started gaining its due importance. Any company or brand needs a strong marketing strategy to bring in leads and generate revenue.
Nowadays Reliable CRM (Custom Relation Management) is extremely critical for any growing business. You can start your business with a simple customer management system consisting of just spreadsheets and email applications.
A survey by LinkedIn and Aberdeen Group, showed by 2016, 64.2% of organizations have rated CRM systems as impactful. On the other hand, established that effective sales groups have an 81% probability of persistent CRM usage. The common leverage CRM for;
- Keeping track of all customer interactions
- Coordinating sales and marketing processes
- Maintaining customer information
- Systematically converting leads
- Identifying and qualifying new leads
Companies run campaigns for your brand, do email marketing, and analyze trends. Everyone wants to save time and increase the efficiency of their brand. That is where marketing tools like ShortStack and Wishpond work.
In this wishpond review, we will discuss the features of Wishpond and how it is easier to market your brand by using Wishpond.
What is Wishpond?
Wishpond is the world’s easiest marketing platform for managing and generating nurturing leads. Its mission is to make it easy for marketers to grow their businesses. Wishpond is a complete suite for online marketing needs.
This platform includes tools for landing pages, social promotions, website popups, online forms, lead activity tracking, lead management, lead intelligence, marketing automation, email marketing, and marketing analytics. Wishpond’s marketing helps you to attract visitors by building eye-catching landing pages and also converts them into leads.
Wishpond tool offers a variety of features, but also several handy third-party integrations. This includes software such as Salesforce, High-rise, Insightly, MailChimp, GetResponse, AWeber, Salesforce IQ, Base CRM, and many other apps.
Wishpond has gained much popularity in a short period due to its useful features. It is a complete platform for marketers. Wishpond includes more than a dozen applications to fulfill online marketing needs.
Wishpond allows you to make your website SEO-friendly without spending much in terms of time and money. Using Wishpond you do not need to have any technical know-how because its user interface is easy to understand.
Wishpond Key features:
Wishpond offers a variety of useful features. This article will give you a brief overview of this product.
Wishpond Landing pages:
A landing page is a single web page. When you “land” on one page by clicking a link from an ad, email, or website, you can see that there are no navigation toolbars at the top of the screen. There is no other information to distract you from the purpose of that landing page.
Wishpond Landing Page Feature:
Contest & Promotions:
The contest and promotion feature on Wishpond will generate more buzz about your brand online by inviting potential customers to “enter to win!” something they perceive as valuable.
This offers a variety of lead-capturing and lead generation options. It also includes a bonus entry contest, referral link sharing, and a leaderboard and waitlist possibilities. These features will help customers invite others into a relationship with your brand by rewarding them for promoting your brand.
We all see pop-up ads; they want us to enter our information to receive something in return. Wishpond’s website popups product allows you to create popups, slide-in popups for your content marketing strategy.
Website Popup Features:
Wishpond helps you manage leads, the term “leads” means actual living that may be your customer. By obtaining their information you can properly introduce yourself and explain why they should love you. That’s how marketing works!
So, you first need a place to put it which brings us to the online forms offered by Wishpond.
Wishpond’s marketing automation makes marketing your business easier. You can spend more time closing deals and other marketing materials to your potential and current customers.
We get tons of email marketing newsletters, and since they are such a popular way for businesses to communicate. Some businesses can afford to hire a digital marketing agency for them to create custom email templates.
Wishpond’s lead database can help you create activity on your website. Lead-generation forms came in, and the marketing initiatives they have responded to help you convert that interest into sales.
Additional Features of Wishpond:
Additional features of Wishpond includes;
- Website Popups
- Lead Management
- CRM Integrations
- API Access
- Custom CSS
- A/B Testing
- Promotions and Contests
Wishpond is amazing and offers over 300 integrations including email, analytics, sales, payments, and collaboration apps, so it’s easy to use with your existing marketing strategy.
Wishpond Pros and Cons:
- Easy to use
- Designed for marketers
- Complete platform-inducing landing pages tool, and market automation.
- Customer service
- Tracks lead very well
- Integration with tools
- Drag & Drop interface is not responsive
- Hard to optimize templates
- Limited reporting capabilities
Every marketing automation and lead generation tool has almost the same features as Wishpond have. However, Wishpond has some unique features. It is suitable for small and medium-sized businesses as well agencies.
The selection of tools depends upon your business requirement and brand. These tools always stand almost at par in the market. Wishpond marketing tools provide user satisfaction. You can get the tool that supports your business well.