How to Effectively List Freelance Work on LinkedIn

Last Updated:

How to Effectively List Freelance Work on LinkedIn featured image
We may receive compensation from the below providers if you purchase through the links provided. 
 Read more here

If you are a budding freelancer looking for a job in today’s digital space, you know that having a LinkedIn presence is imperative simply because it’s helpful. As the world’s largest professional network, with over a million users worldwide, LinkedIn is an excellent platform for showcasing skills to attract potential employers and clients. 

In this article, we will discuss how freelance professionals can maximize their opportunities by listing their freelance work on LinkedIn. We will explain why it is essential to include relevant details about your projects and showcase any awards you have received or certifications that pertain to your field of expertise. 

Without further ado, let’s see how you can ensure you place yourself in the best position when job hunting through LinkedIn!

Why You Should List Effectively Your Freelance Work on LinkedIn

The potential for career growth is immense on Linkedin, even when it comes to freelance. Freelance professionals in various industries can find potential employers and clients through the platform. 

pexels tracy le blanc 607812

If these potential employers see you have a LinkedIn profile, they will reconsider working with you and give you a chance. Simply put, having your accomplishments listed on your LinkedIn profile will show clients what they can expect if they decide to work with you. 

Many freelance opportunities are available through LinkedIn. Some include job postings by companies and recruiters, freelance projects posted by businesses hiring for specific tasks, and connections with professional networks that allow freelancers to easily find one another for collaboration opportunities. 

By taking advantage of these opportunities and listing freelance work on LinkedIn, you increase your chances of finding jobs with companies looking for remote workers. Besides meeting clients, you have the opportunity to get acquainted with tons of other budding or professional freelancers. This way, LinkedIn offers a shot at collaborating! 

Best Practices to List Freelance Work on LinkedIn 

To maximize your freelance opportunities on LinkedIn, you should be aware of several best practices. These can optimize your LinkedIn profile and make your freelance work stand out. Here are some practices you can adopt to get freelance work through LinkedIn:

Copy of Everything Freelance Featured Image Template 47
  • Include Relevant Details – Provide as much detail about your freelance projects, your field of expertise, samples of work, and client feedback received.
  • Make It Clear & Concise – When listing freelancing jobs on LinkedIn, include a concise description with key facts known by potential employers and avoid making the post too lengthy. 
  • Check Your Credentials – Ensure all credentials listed are up to date and accurate. Double-check that the qualifications mentioned match those specified in job descriptions or contracts.
  • Utilize Visuals – Enhance the presentation of your profile with visuals such as images or graphics related to roles taken on in past projects. 
  • Choose The Right Categories – Selecting appropriate categories when listing freelance work will allow recruiters to find you based on their search requirements. 
  • Leverage Recommendations & Endorsements – Encourage previous clients to provide recommendations or endorsements on LinkedIn. These can help showcase your skills and work ethic. 

Aside from these, we will give you two other standard best practices; these rely on grouping your projects by a specific component. 

Group by Speciality

The most practical way to list your freelance work on LinkedIn is to group it depending on the specialty. This means you have to add a new special section to your Linkedin profile under the “Work Experience” section. 

You’ll be asked to fill in your current role as a freelancer, what you provide for the clients, and add a title that represents your unique freelancing skill. The info goes into the “Employment Type” section. 

You should be able to see a “Freelance” window from the drop-down menu. Interestingly, you don’t have to provide company names or info because you’re grouping your products by specialty. 

Group by Client

One beneficial way to list freelance work on LinkedIn is to group the practices according to the client. For this, you have to add a new section to your LinkedIn profile again under the “Work Experience” section. Here, users can select the “Client” field and fill in details about the companies they’ve worked with, what services were provided, etc. 

If you have completed projects with a couple of clients, you can list and show your skillset and work ethic. By providing potential employers with a real example, you showcase your accomplishments. 

They can also be used as proof of an individual’s ability to take on certain tasks and deliver results. All in all, it gives a better overview of an individual’s portfolio, which is essential when looking for jobs. 

Another way of grouping freelance practices by the client is through recommendations or endorsements from former clients. These are great ways for professionals to demonstrate their abilities in a particular field, as client feedback speaks louder than words. Including reviews or ratings from past customers allows potential employers to see what others say about the individual’s services.

Utilizing LinkedIn Features for Freelance Work

Suppose you’re wondering how to list freelance work on LinkedIn. This platform offers many features to showcase your skills and knowledge. Below, we will elaborate on some of them.

Using the Featured Section to Highlight Specific Projects

One highly used feature is the “Projects” tab. Here, users can list work they have completed while working as a freelancer. This helps them showcase their abilities and achievements in various areas, such as web design, creative or technical content creation, graphic design,  etc. 

Manage Featured Samples of Your Work on Your LinkedIn Profile LinkedIn Help

A similar feature to this one is the “Portfolio” section. This tab allows freelancers to import past project images into one place—it could be helpful when showcasing work completed for different clients. Additionally, this feature lets employers view visual representations of your past works, which can also help demonstrate your technical proficiency. 

Highlighting Relevant Skills in the Skills Section

From grouping work experience by the client and including reviews or ratings from past customers to using the “Skills & Endorsements” section on your profile, LinkedIn has many features to offer

Regarding the full-blown “Skills & Endorsements” section, users can list the relevant skills that make them a great fit for certain jobs. This allows potential employers to identify if an individual should be considered for a particular role. 

When selecting relevant skills to include in the LinkedIn “Skills” section, those are usually tied directly to job responsibilities. Hard-working, opinionated, prompt, organized, attentive to detail, and able to withstand working conditions under pressure are some of the most response-attracting skills clients look for in their freelancers. 

Crafting a Compelling Headline and Summary That Emphasizes Freelance Work

When crafting a headline and summary for your LinkedIn profile, you should focus on highlighting the skills and experiences that make you one-of-a-kind. Unlike your Facebook and Insta bio, LinkedIn includes information that can get you a job interview. Plus, with all that information available just a click away, most recruiters thoroughly research their potential hires. 

Another important thing you should consider while writing the bio is using industry-related keywords. The right keywords can bring you closer to freelancers and clients that are on LinkedIn for the same reason. This includes utilizing keywords related to their field of expertise. 

Freelancers should also include brief descriptions of the most important projects they worked on, mentioning both clients and key accomplishments. A well-crafted summary will not only provide an overview of an individual’s resume but also give potential employers a better understanding of whether they can count on them. 

Finally, freelancers should include recommendations from previous employers or clients to provide further evidence of their capabilities. This can also be done through ratings that demonstrate how satisfied customers were with the services provided. Sometimes you can also include ratings on your projects if your clients are willing to give you a star rating.

Don’t List More Than 5 Freelance Work

As great as LinkedIn sounds in terms of showing everything you’ve worked on as a freelancer, it doesn’t mean that you should. It’s best that you only list the top 5 freelance gigs you’ve worked on and leave the rest in your CV

Why? Listing all your freelance experience on LinkedIn is not always recommended for several reasons. Here are some of them:

  • Cluttered Profile – Adding too many LinkedIn freelance works can make your profile look stuffed and overwhelming. In the long run, this may dilute the impact of your key accomplishments.
  • Lack of Focus – If you keep listing freelance jobs one by one, your potential employer may lose focus after the third one. Simply put, it makes it harder for your employer to understand the core of your niche and expertise.
  • Quality Over Quantity – Highlighting your best and most relevant freelance gigs allows you to present your skills and accomplishments more effectively, rather than just weakening them by piling up finished tasks.
  • Time Limitations – Listing too many freelance projects on LinkedIn may give the impression that you have limited availability, hence thinking that you might not be able to commit to the client’s project fully.

Benefits of Showcasing Freelance Work on LinkedIn

As we have already mentioned, by showcasing freelance work on LinkedIn, freelancers market their skills and experiences to stand out. Having a professional profile that demonstrates accomplishments helps create a positive impression with employers—it plays a role in hiring decisions.

Leveraging LinkedIn’s various features allows freelancers to market themselves more and stay ahead of industry news and job openings. With a well-crafted profile full of relevant information showcasing one’s experience and qualifications, there is no doubt that LinkedIn is an invaluable tool that helps freelancers get jobs.

To get a better picture of what we mean, we’ve compiled a list of the top advantages that LinkedIn can offer freelancers. Those are the following:

  • Networking – LinkedIn is a platform, as mentioned, that allows users from all over the world. This inevitably means you get the chance to connect with people who work in your niche but are not situated in the same place. You can also reach out to employers and vice versa, building your professional network.
  • Career Opportunities – The more you build your professional network, the more and better job opportunities you have. LinkedIn is a hub for job seekers and recruiters, so you or an employer can easily find someone who fits their needs.
  • Personal Branding – Building a profile on LinkedIn is actually creating a brand. By adding all your accomplishments and skills, you are inevitably creating a brand that any potential employer can see. Simply put, through LinkedIn, you’re establishing your professional identity online.
  • Industry Insights – Considering that almost everyone is on LinkedIn, you can easily get updated news from your professional field. You can see what some recruiters want, what are the new trends and opportunities in your work, and more.
  • Thought Leadership – Since you can post on LinkedIn, add articles and write comments, you can position yourself as a thought leader in your field, hence enhancing your brand reputation.


Listing freelance work on LinkedIn is an effective way for freelancers to showcase their skills and experiences and beat the competition. You can use the maximum out of this platform by including an optimized headline and summary on your profile to emphasize your work journey, talking to other LinkedIn users, joining professional groups related to your field of interest, and more. 

To make your LinkedIn profile shine, make sure to also include reviews or ratings from past satisfied customers. Previous customers’ testimonies can create a positive impression with recruiters while also locating new job opportunities. 

All in all, by using the benefits this platform offers, you can easily enhance your visibility as a freelancer while simultaneously building credibility around your brand. Having all of this in mind, it’s no wonder that LinkedIn has become an invaluable tool for freelancers looking to advance in today’s increasingly competitive market!

About the Author
Skip to

Related Articles

Freelance UX Design featured image

Freelance UX Design: Everything You Need to Know

Freelancer vs. Consultant featured image

Freelancer vs. Consultant: What’s the Difference?

How to Become a Freelance Graphic Designer: A Step-by-Step Guide

How to Invoice as a Freelancer: Tips and Best Practices

Will AI Replace Copywriters? AI Tools Guide

Working for a US Company Abroad featured image

Working for a US Company Abroad: What You Need to Know

How to Become a Freelance Writer featured image

How to Become a Freelance Writer: A Step-by-Step Guide

Equipments for Digital Nomads featured image

Essential Equipment for Digital Nomads: The Ultimate Remote Working Gear

Freelance vs. Contract featured image

Freelance vs. Contract: What’s the Difference and Mne is More Beneficial

Business Insurance for Freelancers featured image

Guide to Business Insurance for Freelancers

Freelancer Side Hustle featured image

How to Become a Freelancer Side Hustle Pro: Tips for Success

How to Become a Successful Freelance Digital Marketer Guide

Hybrid Remote Work featured image

Hybrid Remote Work: The Future of Work?

Why Remote Working Will Die featured image

Why Remote Work is Poised to Die

Working Remotely from Another State featured image

Working Remotely from Another State: Everything You Need to Know

Which Platform is Best for Freelancers -

Which Platform is Best for Freelancers?

Brand Yourself As Freelancer

How Do I Brand Myself as a Freelancer? Step-by-Step Guide

What is Freelance Video Editing

What is Freelance Video Editing & How to Earn From It

How Much Do Freelance Video Editors Make?

How Much Do Freelance Video Editors Make

How to brand yourself as a developer

5 Effective Tips on How to Brand Yourself as a Developer

How much do freelancers earn

How Much Money Can Be Made From Freelancing?

Freelancing vs Full-time Jobs

Freelancing Vs Full-Time Job – What to Choose?

How To Work On Fiverr

How To Work On Fiverr To Make Six Figure Income

Cybersecurity tips for Remote Workers

Ensure Cybersecurity When Working Remotely or From Home

How To Make Money On UpWork

How to Make Money on Upwork – Complete Guide

3 Core Advantages of Cloud Computing for Remote Workers

3 Major Advantages of Cloud Computing for Remote Workers

5 Reasons Why Digital Freelancing is the Future of Work

5 Reasons Why Digital Freelancing is the Future of Work

best project management tools featured image

Best Project Management Tools

Self-care strategies for Freelancers

5 Practical Self-Care Strategies for Freelancers

best keyword research tools featured image

Best Keyword Research Tools

Best SEO platforms

Best SEO Platforms in 2024

Best AI Content Tools for Freelancers

The Best AI Content Tools Listed for Freelancers in 2024

rising talent badge on UpWork

How to Get The Rising Talent Badge on Upwork?

How to Become a Freelance Photographer With No Experience featured image

How to Become a Freelance Photographer With No Experience

Living on the Move: Exploring the Nomadic Lifestyle featured image

Living on the Move: Exploring the Nomadic Lifestyle

How to Be a Freelance Social Media Manager

How and Why to Write a Cover Letter for Remote Position

How to Become a Successful Freelance HR Consultant

Guide on How to Give Prompts and Talk to GPT-3

How To Use Jasper AI Recipes

Guide on How to Use Jasper Boss Mode

How to Use GPT-3 in OpenAI Playground

5 Ways You Can Showcase Your Freelance Services Online

Freelance Pricing 101: The Ultimate Guide on How to Price Yourself

Accounting 101: For Freelancers and Self-Employed

How to Negotiate as a Freelancer [3 Sample Email Templates Included]

Freelancing Red Flags

5 Most Common Client Red Flags in Freelancing

Best PayPal Alternatives for Freelance Payments

Best PayPal Alternatives For Freelance Payments

How to become successful in freelancing

How To Be Successful in Freelancing? 7 Highly Useful Tips

Easy Online Part-Time Jobs

10 Easy Online Part-Time Jobs to Enjoy Self-Earned Money

Freelancers Visa - Best Countries to Work as a Freelancer

Freelancer Visa: Best Countries to Work as A freelancer

Why Personal Branding for Freelancers Is Important

Why Is Personal Branding Important for Freelancers like You?

Best Freelance Jobs For College dropouts

The Best Freelance Jobs For College Students

Co Working Space vs Traditional Office

Coworking vs Traditional Office Spaces – Choose Perfect Option that Fits

History of CoWorking Spaces

History of Coworking Space: The Complete Timeline for New Startups

Concept of Hot Desking

Hot Desking: All You Need to Know

Canva Transparent Background Guide

How to Create a Transparent Background With Canva

How to become a content writer with no experience

How to Become a Freelance Writer with No Experience?

Images in Webflow

A Guide to Working With Images in Webflow – Webflow Images

Most Frequently Asked Questions About Canva

Canva: The Guide to Frequently Asked Questions

Tips for Better Mental Health for Remote Freelancers & Workers

How To Take Care Of Your Mental Health While Working Remotely

Can You Use Canva Pro Images for Commercial Use

Can You Use Canva Pro Images for Commercial Use? An Honest Guide

How to Use Duda for Website Building

How to Use Duda Website Builder

SemRush For Keyword Research

How to Use Semrush for Keyword Research

How To Write UpWork Proposal

How to Write an Upwork Proposal To Win High Paying Clients

How To Get Jobs On UpWork

How To Get Jobs On UpWork That Value Your Time And Worth?

Duda Alternatives

The 4 Best Duda Alternatives in 2022

reasons to use clickup

10 Reasons to Use ClickUp for Team Management

Webflow Alternatives

Webflow Alternatives: Business Site Options at Your Fingertips

Effective Tips to Promote Fiverr Gigs

How to Promote Fiverr Gigs & Services?

High Paying Freelancing Skills

9 High-Paying Freelancing Skills in 2021

Developer Tools for Productivity

10 Best Developer Tools To Increase Your Productivity In 2021

Tips to Manage Money as a Freelancer

How to Manage Your Money As a Freelancer

7 crucial things to know before you start freelancing

7 Crucial Things to Know Before You Start Freelancing

freelance skills that you can start learning today

Top 10 Freelance Skills You Can Start Learning Today

7 Ways to Discover Whether A Freelancing Career Is Right For You

7 Ways to Discover Whether A Freelancing Career Is Right For You?

10 Powerful Tips on How To Use LinkedIn To Earn Clients

10 Powerful Tips on How To Use LinkedIn To Earn Clients

Ahrefs Best Alternatives

Ahrefs Best Alternatives – Key Features & More

Manage Finance & Accounting of Your Remote Based Business

How to Manage Your Remote Based Business Finance & Accounting

Freelance vs Self Employed - What type of worker are you

Freelance vs Self-Employed – Which Type Of Worker Are You?

advices and tips to overcome remote work challenges

How to Overcome Remote Work Challenges – Actionable Tips

Pros and Cons of Freelancing to Consider

10 Pros and Cons of Freelancing to Consider

Becoming a Successful Remote Freelancer

How to Become a Successful Remote Freelancer?

productivity tips for working from home

8 Work from Home Productivity Tips

tips for becoming a great podcast guest

How to Be a Great Podcast Guest

Tips for Branding Yourself as SEO Freelancer

How Do I Brand Myself as SEO Freelancer

How to become a Podcast Guest

How to Become a Podcast Guest

How do freelancers pay tax

How to Pay Tax as a Freelancer? – Complete Guide

In Demand Freelancing Skills in 2021

Which Freelancing Skills Are In-Demand for 2021

How to become a Freelancer with No experience

How Can I Become a Freelancer with No Experience?

Can Freelancing be a Career -

Can Freelancing be a Career?

How to get a freelancing job without experience -

9 Tips to Get Freelancing Job Without Experience as a Beginner

BEST free design tools everything freelance

5 Best Free Design Tools You’ll Ever Need

Android Apps to Improve Your Company Management

4 Android Apps To Improve Your Company Management

How to get clients for a New Business

How to Get Clients for A New Business?

How to get ecommerce clients

How to Get E-commerce Clients

How to get a client to pay their bills

How to Get a Client to Pay their Bill

Types of Difficult Clients

Types of Difficult Clients and Effective Ways to Handle Them

Best Visual Collaboration Tools for Remote Work

Best Visual Collaboration Tools for Remote Work

Best Freelance Management Platforms

Best Freelance Management Platforms for 2021