Due to COVID 19 pandemic and lockdowns, a paradigm shift has occurred, and now companies are hiring freelancers instead of full-time staff for specific roles.
A recent report published by Upwork; a massive growth can be seen in the freelancing jobs market after the pandemic crisis. Another survey revealed that 70% of hiring managers tend to work with freelance professionals.
Whether you are a full-time employee or a student, it is better to update yourself with the current trend and acquire freelancing skills.
We have researched through various freelancing websites. After analyzing current trends and algorithms, we have gathered a list of in-demand skills of 2021, which will rule in the freelance arena in the coming years.
High-Demand Freelance Skills in 2021
Let’s find out the best freelance skills that will provide you a steady income in 2021.
Web Design
We have seen the web design job market ruling, and it will remain unchanged this year. Due to COVID 19 in many countries, companies are moving towards digital, so it becomes necessary for them to keep their presence online. Businesses of all categories need a website for easy online transactions, requiring a web designer’s services.
In today’s world, 50% of mobile users prefer to buy on the web instead of apps that the companies provide. To improve the user experience for those customers, companies will need web designers to simplify their websites’ layout and design.
As a web designer, you will need to have a firm grip on Photoshop and some coding languages such as CSS, JavaScript, and HTML.
Digital Marketing
In today’s world, businesses need to stay online. With lockdowns, many companies have been closed as they were not able to operate online effectively. Customers are shifting towards online, and companies who don’t opt for digital marketing will find a huge problem to run their business successfully.
A recent report published by Upwork revealed that digital marketing is the fastest-growing skill in recent years. It has grown over 150%, and now marketing managers are using freelancers to extend their capabilities.
As a digital marketer, you will need to learn social media marketing, content marketing, video marketing, etc. You will be responsible for increasing the traffic to boost sales, create and maintain brand reputation. Other than all these skills, always update yourself with current trends.
Blockchain Technology
If you have a keen interest in programming, then you consider learning Blockchain. It’s a programming language used to store and manage all the information related to transactions of cryptocurrency.
Blockchain council revealed that the freelance job market for Blockchain is evolving across the world and overgrowing. Many financial institutions are opting for it due to its unbreakable transaction security.
There are significantly fewer people who have expertise in this field. Most of the people don’t know about it, that’s why the competition is very low. You can quickly learn Blockchain if you have the guts to learn any new programming language. Bob
Content Writing
People often consider copywriting and content writing the same skills, but they are not. Content writing is about writing blogs or articles for websites.
The content writing industry is projected to be worth $412.88 billion by 2021, which means it has a great scope in the future. Businesses are bound to create valuable content to attract more customers. That’s why there is a huge demand for experienced content writers. The market of content writing will grow exponentially soon.
Content writer is responsible for creating written content such as articles, blogs, white papers, ebooks, and much more to build an image of the company or engage with readers.
You will only need to learn the art of writing SEO-friendly content. Other than that, no formal education is required to become a content writer.
UX Design
Customer experience is significant, and UX design is all about the user experience on a website or a particular webpage. Studies revealed that most people buy those products which have good UX design.
A good UX design helps customers to interact with the product in a meaningful way. As we all know, companies are coming online, so they will never want to have a bad UX design of their product to beat their competitors. To display their brand image positively in digital media, they will need a UX designer.
If you have a deep interest in art and design, you can learn the required skills to become a professional UX designer.
Search Engine Optimization (SEO)
SEO is a digital marketing branch that makes sure the client’s website shows on the top of the search engine results page. As seen, customers only approach the top 5 search results on Google. That’s why it is essential for a business to be on the top to get more traffic.
There are not enough handful experts available who can do this job with guaranteed results within a short period. SEO can be the right option for you if you don’t want to acquire high competition skills like digital marketing and content writing. It is expected that the global search engine optimization services market will reach a value of $86 billion by 2023.
How can you learn these skills?
Now you have a better idea of all the skills which help you earn a handsome amount of money as a freelancer. But this can only happen if you challenge yourself and learn a new skill.
You will get the freedom to work, no more 9 to 5 daily work routine, working in strict schedule and there is no limit to earning.
But you might have a question in your mind that how you can learn the skills mentioned above?
You will be astonished to know that you don’t need to take any loans and apply for college admission. You can learn all these skills from the below-mentioned online platforms.
- Udemy
- Coursera
- DataCamp
- Udacity
- Skillshare
- Lynda
These platforms offer free as well as paid courses. There are many other resources available on the internet where you can flourish your skills.
In Conclusion
As businesses are shifting towards digital, they are more likely to hire freelancers to get their job done. Freelancing can be an exciting approach to live your life. You can have a better work-life balance, opportunity to work with high skill and bright minds worldwide. Other than that, it allows you to turn your interest into profit and earn a handsome amount.
